Top 5 Photo and Video Apps in Africa Q3 2024: Unified Platform Performance

In the third quarter of 2024, the top five photo and video applications on a unified platform in Africa displayed varied performance trends, as observed through Sensor Tower's data.

YouTube: Watch, Listen, Stream from Google showed a consistent increase in weekly revenue, culminating at approximately $61.9K by the end of September. Downloads saw fluctuations, peaking at 238K in early August before declining to 173K by the end of the quarter. Meanwhile, weekly active users experienced a growth trend, reaching a high of 163M in mid-September before slightly decreasing to 162M.

Canva: AI Photo & Video Editor maintained a steady revenue stream with a peak of $41.4K in the final week of September. Downloads varied, with a notable spike to 324K in the last week of September. Active users gradually increased, reaching over 1.2M by the end of the quarter.

Instagram observed a progressive rise in revenue, peaking at $34.1K at the end of September. The app's downloads fluctuated, hitting a high of 1.3M in early August, and closed the quarter with 1.0M. Active user numbers increased steadily, reaching approximately 46M by mid-September.

Google Photos: Backup & Edit experienced a steady revenue growth, ending the quarter with $17.6K. Downloads remained consistent, with a slight peak at 119K in early July. Active users fluctuated throughout the quarter, closing at around 79.6M.

CapCut - Video Editor from Bytedance Pte. Ltd. saw an increase in revenue, peaking at $26.3K by the end of September. Downloads showed an upward trend, reaching 720K in mid-July, while active users remained stable, closing the quarter at 4.5M.

These insights provide a glimpse into the dynamic landscape of photo and video apps in Africa. For more detailed data and analysis, visit Sensor Tower.